A/B Testing for Business Analysts A/B Testing FundamentalsUnderstand the fundamentals of A/B testing, including selecting target and control units and variables and the duration of a test.Randomized Design TestsSelect test and control variables and understand the importance of sample size. Design a randomized design A/B test and analyze the results.Matched Pair Design TestsMatch test units to control units. Design a matched pair design A/B test and analyze the results.Matched Pair PracticeUse trend and seasonality as control variables for a matched pair design A/B test.CompanyAbout Us Why Udacity? Blog In the News Jobs at Udacity Become a Mentor Partner with Udacity ResourcesCatalog Career Outcomes Help and FAQ Scholarships Resource Center Udacity SchoolsSchool of Artificial Intelligence School of Autonomous Systems School of Business School of Cloud Computing School of Cybersecurity School of Data Science School of Executive Leadership School of Product Management School of Programming and Development Career Resources Featured ProgramsBusiness Analytics SQL AWS Cloud Architect Data Analyst Intro to Programming Digital Marketing Self Driving Car Engineer Only at UdacityArtificial Intelligence Deep Learning Digital Marketing Flying Car and Autonomous Flight Engineer Intro to Self-Driving Cars Machine Learning Engineer Robotics Software Engineer